About us
We are a Swiss company specialising in the direct and fair trade of the finest cashmere from Kyrgyzstan. Our name comes from the Pamir, the Central Asian mountain range known as the Roof of the World, where the climate is harsh and dry. With Pamir Fine Fibers we set out to offer yarns that meet the highest standards of quality while contributing to a more sustainable clothing industry.
Who We Are
Markus Brauchli
«It is the people and the animals of Kyrgyzstan who stand behind these beautiful products. To me, fair business means they benefit from them just as much as we do.»
Markus holds a degree in social sciences with a focus on development cooperation and has lived and worked in Kyrgyzstan for several years. He is responsible for our operations in Kyrgyzstan and for safeguarding the sustainability and quality of our cashmere yarn.
Rajko Jazbec
«Our generation grew up with the idea of social responsibility and fair business. So that is how we should act.»
Rajko holds a degree in environmental and process engineering and a Master of Science in Business Administration. He is responsible for business development, strategy and administration.
Fabian Baer
«We want to show the knitting community that sustainable and truly fine cashmere yarn can go together. The key lies in our direct relationship with the farmers in Kyrgyzstan.»
Fabian holds a degree in political science and has many years of experience in communications. He is responsible for communications, marketing and sales.